Spring is in the air on Fifth Avenue. Van Cleef & Arpels and French artist Alexandre Benjamin Navet partnered to create fifteen colorful sculptures inspired by the artists’ sketches. New Yorkers will find the installations along Fifth Avenue from 47th to 59th Streets, and will be on view from May 1st to May 31st.
Colorful installation may take the form of arches, benches, pergolas and more. Alexandre Benjamin Navet is a multidisciplinary artist and art director, currently living in Paris, France.
His client list, too long to print, includes such favorites as not only Van Cleef & Arpels, but also Hermes, Cartier, Baccarat, Harrod’s to name just a few.
Adding to the experience, use the augmented reality interface and send a colorful butterfly by clicking or scanning a QR Code Here.
Below are a few more images along Fifth Avenue, leading down to 47th Street.
Follow the artist on Instagram.
Van Cleef & Arpels is located at 744 Fifth Avenue at 57th Street, NYC.
#VCAflora
While you’re there, take a walk over to the Doris C. Freedman Plaza at Central Park and 59th Street to visit Gillian Wearing’s monument, Diane Arbus. Keep walking to the historic Fuller Building at 31 East 57th Street to Howard Greenberg Gallery and Keith de Lellis Gallery.
Take a look-back to Van Cleef & Arpels jewelry immersion with L’ÉCOLE School of Jewelry Arts in 2018.