Explore the Whimsical & Experimental World of 1960s Paper Fashion at Museum of Arts and Design

 

 

 

Installation view of Generation Paper: Fast Fashion of the 1960s, 2021; Phoenix Art Museum. Image © Phoenix Art Museum.

On view from March 18 to August 27, 2023, at the Museum of Arts and Design (MAD), Generation Paper: A Fashion Phenom of the 1960s explores the era’s short-lived phenomenon of paper fashion through more than 80 rare garments and accessories crafted from non-woven textiles. These fashions, introduced in 1966 as a promotional campaign for Scott Paper Company, combined bold, graphic design with space-age innovations in materials. Surfacing a little-known chapter in the history of design, Generation Paperilluminates the creative partnerships of craft and commerce in the development of semi-synthetic and synthetic materials.

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